After a long rumored to be released, RIM has finally officially launched the BlackBerry App World 3 to the public recently.

The hope of course to strengthen its name in the mobile arena and help users to search and find many applications for devices made by RIM.

Application categories, promotion of the application, and the channel is made more clear and easier for users. Each game or application to get a better preview of which can be shared also by fuel info, e- mail, Facebook, Twitter, or even SMS.

This new BlackBerry app store seems to be the answer to RIM's top catch of the Apple App Store and Android Market. RIM's latest service can run on all BlackBerry devices that run at least OS version 4.5 or above.

Unfortunately the update is not yet available for BlackBerry tablet Playbook. BlackBerry App World 3 is also a useful update to the developers, now applications for the RIM-made device has reached the 20,000 applications and counting.

Although this number has been successfully superseded by Windows applications store Phone MarketPlace younger age (about 30,000 current application), the steps taken by the company behind the phone is very loved in Indonesia seems quite appropriate.

In the future it seems only a matter of whether the application of the BlackBerry App World 3.0 can meet the target.